Understanding your target audience and customer base is the most important component in formulating effective marketing campaigns and communications. While understanding the value of your product to your prospects is the first step to increasing conversions, a lack of knowledge of your customers’ tendencies and pain points will sabotage your efforts. Continue reading –>
Sash Ghosh
Team Member Profile: John Quan – Marketing
Hometown: San Gabriel, CA.
Position: Marketing Program Manager
InMotion Hosting team member since December 2009
How did you get started in the web hosting field?
Before I joined InMotion Hosting, I was a freelance web designer and would host my clients’ websites. Here I was mostly dealing with managing domains and setting up emails. Continue reading –>