Migrating a website is like moving to a new house—it can bring exciting opportunities and a fresh start, such as improved user experience, updated design and functionality, and increased search engine rankings. But, just like moving to a new house, website migration can be stressful and daunting if not planned and executed correctly.

Keeping your website in tip-top condition is like a juggling act. It takes a lot, whether that is the amount of money and time you put in or the strategy and planning that goes into the entire process. A huge amount of effort is required to help your website perform at its optimal level. And it can get overwhelming pretty fast if you go in without a plan.

Launching a website isn’t just about putting your business online; it’s about building digital footprints and experiences that convince your customers you are the best for the job. Companies using websites to engage with customers experience revenue growth, as websites influence 97% of customers’ purchases. Having a website is a must if you want to stay competitive in the ever-growing digital ecosystem. And since you only have one chance to make a first impression, you want to get it right.

To ensure your website performs optimally, remains secure, and provides a seamless user experience, you need website management. Website management encompasses a wide range of responsibilities—from infrastructure management, such as server configurations and DNS optimization, to content updates and security protocols.