Marketing tools are a great way to advertise your business and get your website noticed.
That’s why it’s important to choose a hosting provider and plan that offers a wide range of tools you can utilize to get your brand out there.
Good marketing tools can help you generate leads, drive traffic to your website, and get your eCommerce storefront in front of the consumers that matter.
All InMotion Hosting shared hosting plans come with tools designed to do just that.
Our free marketing tools include our BoldGrid Website Builder, professional email addresses, and important statistics you need to make critical marketing decisions.
In this article, we will dive into those tools and how you can use them to effectively market your business.
BoldGrid Website Builder
The first step in getting your brand out there is designing and building a quality website.
That can sound like quite a task, but building a website doesn’t have to be difficult.
All InMotion Hosting shared hosting plans come with BoldGrid, our premium drag-and-drop website builder.
With BoldGrid, you can create, update and publish a beautiful custom website in minutes, all without any prior coding knowledge.
Among the most valuable marketing tools, BoldGrid features a visual design and intuitive drag-and-drop workflow that allows you to manage your website’s design, easily create content, and more – directly in WordPress.
You have full control over how your content looks to your customers. Replace, edit, resize images and other content right on the front end of your pages, exactly as your visitors will see them.
Creating and editing content is quick and easy, requiring minutes of your time instead of hours.
BoldGrid also comes with more than 200 professional site layouts and the Total Upkeep plugin, which features easy automatic backups that enable you to secure, restore or move your website with ease.
All Shared hosting plans even come with the option to have BoldGrid pre-installed so you can start using it and all of its great features as soon as you sign up.
Professional Email
Depending on which shared hosting plan you choose, InMotion Hosting shared plans come with either 10, 50, or unlimited professional email addresses.
As 2020 showed us, having your business online is more important than ever. An important factor in running your business online is email, which allows you to communicate with your customers one-on-one, as well as employees, instantly.
Your business email address is a very important element in positioning your business for success. It acts as your online business card, reminding the customer of your business and brand each time they reach out to you.
As your business grows, so too will your need for additional email addresses. That’s why it’s important to have a hosting plan that allows you to have all those email addresses linked to your phone or tablet so you don’t miss important emails, even when you are away from your computer.
With InMotion Hosting shared plans, you can link as many email addresses to a phone or tablet as you like.
Valuable Statistics
Among the free marketing tools available to InMotion Hosting shared hosting customers is a range of valuable statistics and insights that can help users track activity and benchmark how their site is growing.
While there are several free tools like Google Analytics, SEMRush, Moz Keyword Explorer, Google Search Console, and others that allow you to track page views and find out what pages and content resonate with your customers, InMotion Hosting customers have access to even more with Softaculous.
Softaculous is a tool within your cPanel that you can use to easily install software such as WordPress, Joomla, or PrestaShop. Using Softaculous to install software is not just easy, it is a big time saver because it automates many of the tedious tasks involved with software installation.
With more than 400 applications, Softaculous can save your business time and money utilizing one-click installs.
Among the top popular applications in Softaculous are:
- WordPress
- BoldGrid
- Joomla
- PrestaShop
- Drupal
- OpenCart
- WHMCS
- Moodle
- phpList
- phpBB
Additionally, BoldGrid also includes several popular SEO applications that provide valuable insight into site metrics.
Using Softaculous, BoldGrid, and the other tools mentioned allows you to try different tactics and approaches to see what works for your website and audience. Doing this should enable you to make adjustments as you go that should hopefully drive traffic and increase conversions.
Starting a business can be costly. That is why it’s important to get the most bang out of your buck, especially in the early stages.
With InMotion Hosting shared hosting plans, users get a premium hosting package as well as a suite of useful marketing tools they can use to build their website, manage professional email addresses, and track the statistics they need to make critical marketing decisions.
On top of all that, all shared plans also come with $150 in free advertising credits that enable you to begin getting your brand out there for free.
Put these free marketing tools to work to help you get the most out of your business.
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