What is MailChannels and How it Benefits You

What is MailChannels? - Hero image

Roughly 45% of email traffic is considered spam. Meanwhile, businesses fight hard to get their legitimate emails through filters. MailChannels is a top-notch email security service that helps with this problem by implementing effective outbound filtering.

Web hosts like InMotion Hosting use it to help customers with secure email delivery. This article dives into the benefits and why we choose it to provide reliable email service for our customers.

What is MailChannels?

MailChannels is a key SMTP relay and email security service. This turnkey service makes email delivery better for web hosts and their customers by managing outbound email.

How Does MailChannels Work?

MailChannels Outbound Filtering automatically scans and delivers all outgoing emails sent from InMotion Hosting servers. Using advanced algorithms, it analyzes email patterns and content to detect and block potential spam, phishing, and other malicious messages. When the system flags an email message as harmful, it will filter it out before it leaves our network. 

By identifying and filtering spam, MailChannels helps prevent blacklisting. Thus, increasing your deliverability and improving overall email security. This protects your email reputation and ensures that legitimate emails reach their recipients.

Here’s why we trust MailChannels:

  • It helps us stop spammers and identifies hacked accounts within our network.
  • It improves delivery rates for our customers.
  • It ensures your email communications remain secure and trustworthy.

Why MailChannels is Important for Your Email Delivery

When your business depends on email to communicate with customers, having reliable email delivery is essential. MailChannels works behind the scenes to improve your email’s performance by:

  • Detecting unusual email patterns that could indicate spammers or hacking attempts.
  • Protecting your sender reputation by preventing outbound spam.
  • Avoiding IP blacklisting, which keeps your email traffic flowing smoothly.

You can rest assured that your emails are safeguarded and optimized for delivery.

Key Features and Benefits of MailChannels for You

FeatureHow it WorksCustomer Benefits
Outbound Email FilteringBlocks potential spam-like emails before they leave your mailbox.Protects your business’s IP reputation and prevents blacklisting.
SMTP Relay ServiceIntegrates seamlessly with InMotion Hosting’s email systems.Boosts email delivery rates with zero setup by you.
Real-Time AnalyticsGives InMotion Hosting’s system admins instant insights into email traffic and issues.Enables quick response to deliverability issues, ensuring your communications are uninterrupted.
Monitoring for Compromised AccountsDetects, blocks, and notifies our staff of suspicious email activity.Keeps your accounts safe while maintaining your email reputation.

How MailChannels Helps Your Business

  1. Protects Your Brand.
    MailChannels helps InMotion Hosting reduce the risk of email blacklisting, which can impact your domain’s credibility. The outbound filtering tool identifies potentially problematic messages before they’re sent. This means fewer issues with IP reputation and better standing with major email providers like Gmail, Yahoo, and Hotmail.
  2. Improves Email Delivery.
    With MailChannels’ SMTP relay service, your business emails are more likely to land in the right inboxes. Thus, helping you maintain critical customer connections.
  3. Keeps You Secure.
    Outbound filtering proactively finds and blocks spam, phishing, and other malicious emails. MailChannels keeps your email environment safe from malicious activity by monitoring hacked accounts and flagging issues in real time.
  4. 24/7 Monitoring and Real-Time Insights.
    MailChannels constantly monitors email traffic so we can take action and resolve any delivery issues fast. Real-time insights and activity logging let our support teams easily investigate delivery problems or unusual activity. This ensures transparency and quick support when you need it.
  5. Minimized Impact of Compromised Accounts.
    If a user account gets compromised and begins sending spam, MailChannels immediately intervenes, blocking the outgoing email. This prevents hacked email accounts from affecting other users on our platform.

Whether you’re sending marketing emails, transactional updates, or customer support responses, MailChannels handles every message with care.

Why InMotion Hosting Uses MailChannels

At InMotion Hosting, we’re always looking for ways to give our customers the best possible experience. MailChannels enables us to:

  • Identify spammers and hacked accounts early.
  • Resolve email deliverability issues faster.
  • Ensure our customers’ emails are delivered securely and reliably.

Comparing MailChannels vs SpamExperts

Here’s how MailChannels stands out from the alternatives:

FeatureMailChannelsSpamExperts
Ease of UseSimple setup, user-friendly interface.Effective but harder to configure.
IntegrationAdapts easily to different hosting setups.Requires more customization.
TechnologyInvests in R&D to ensure its tech evolves with new threats and email standards.Investment is limited to maintenance with more false positives.
AffordabilityFlexible pricing for all business sizes.Varies depending on usage.

How to Start Using MailChannels

If you’re an InMotion Hosting customer in our Amsterdam data center, you already enjoy MailChannels’ filtering technology. Shared Hosting plans already run this service in the background. No extra setup is required on your end. Simply continue using your email as usual. If you ever experience any issues with email delivery or need help, our support team is here to assist.

InMotion Hosting is rolling out MailChannels in phases, and will be available to all customers in early 2025.

Learn How to Access the MailChannels Dashboard from cPanel.

Conclusion

With MailChannels, we help you maintain your IP reputation, boost delivery rates, and secure your email environment—all while giving you peace of mind that your business communications are protected.

Have questions? Reach out to our support team anytime—we’re here to help!

FAQ

Is MailChannels a legitimate service?

Yes, it is trusted by many businesses. Hosting providers like InMotion Hosting use it to improve our customers’ delivery rates.

Why is maintaining IP reputation important for email delivery?

A reputable IP address helps emails get delivered. Conversely, a bad one might get blocked, which can seriously impact your credibility and ability to communicate via email.

Is MailChannels free with my hosting plan?

Yes, this service is free with any Shard Hosting plan with no setup or activation required. 

What happens if my email is flagged as spam? 

If an email you send is flagged as spam, it’s filtered out and doesn’t leave our network. Contact our support team if you believe your email was incorrectly flagged.

Does MailChannels affect my incoming emails? 

No. Since it focuses on outbound spam filtering, this service does not affect your incoming emails.

Can I see my email-sending activity?

Our support team can access detailed logs of your email activity and can help investigate any issues you may encounter.

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